Convictional is an all-in-one supplier enablement platform designed to help retailers and marketplaces streamline their dropshipping and wholesale operations. By automating supplier onboarding and providing seamless integrations with e-commerce platforms, Convictional simplifies the process of managing supplier relationships and scaling product assortments.
Whether you’re a retailer looking to expand your product offerings or a marketplace aiming to onboard multiple vendors efficiently, Convictional provides the tools to automate workflows, manage inventory, and improve order processing.
Features of Convictional
- Automated Supplier Onboarding
Convictional simplifies the process of adding new suppliers by automating onboarding tasks. Instead of lengthy manual setups, retailers can invite suppliers to join their network and have them integrated quickly. This feature helps reduce time-to-market for new products and eliminates the need for extensive technical support.
- Multi-Channel Integration
The platform integrates with popular e-commerce platforms, including Shopify, BigCommerce, WooCommerce, and Magento. This allows retailers to manage their supplier network across multiple channels from a single dashboard, ensuring a unified experience for customers.
- EDI and API Support
Convictional supports both Electronic Data Interchange (EDI) and modern API connections, making it easy for businesses to connect with suppliers regardless of their technical infrastructure. This flexibility allows suppliers with varying levels of digital maturity to collaborate seamlessly.
- Real-Time Inventory and Order Management
With real-time inventory synchronization, retailers can ensure their product listings are always up-to-date. The platform also automates order routing, sending customer orders directly to the appropriate supplier for fulfillment, reducing manual errors and improving order accuracy.
- Supplier Performance Analytics
Convictional offers built-in analytics tools that track key metrics such as supplier response times, order accuracy, and fulfillment rates. These insights help retailers optimize their supply chain and make data-driven decisions to improve supplier performance.
- Flexible Pricing and Usage-Based Billing
The platform offers usage-based billing, allowing businesses to scale their supplier enablement operations without committing to a fixed subscription fee. This flexible pricing model makes Convictional suitable for businesses of all sizes.
How Convictional Works
- Supplier Invitation– Retailers invite suppliers to join their network through Convictional’s platform.
- Onboarding Process– Suppliers complete the automated onboarding process, which ensures quick and efficient integration with the retailer’s e-commerce systems.
- Integration Setup– Suppliers connect their systems via EDI, API, or direct integration with supported platforms.
- Product Synchronization– Product data, inventory levels, and pricing are synchronized in real-time between retailers and suppliers.
- Order Management– Orders are automatically routed to the appropriate supplier for fulfillment, streamlining the order processing workflow.
- Performance Monitoring– Retailers use Convictional’s analytics tools to track supplier performance and optimize their operations.
Use Cases of Convictional
- Expanding Product Assortments
Retailers can expand their product offerings by onboarding new suppliers through Convictional without needing to hold additional inventory. This allows businesses to offer a wider range of products to customers and increase sales potential.
- Implementing Dropshipping Models
Convictional enables retailers to adopt dropshipping models by connecting directly with suppliers who fulfill orders on their behalf. This reduces overhead costs associated with warehousing and inventory management.
- Launching Marketplace Platforms
Convictional is ideal for businesses looking to create marketplace platforms. The platform simplifies the management of multiple vendors, ensuring seamless operations and a diverse product selection for customers.
- Streamlining B2B Wholesale Operations
Wholesale businesses can use Convictional to manage their supplier relationships more efficiently, automating order processing and improving supply chain visibility.
Pricing
Convictional offers flexible, usage-based pricing tailored to the specific needs of each business. While detailed pricing information is not publicly available, the platform provides a free trial, allowing businesses to explore its features before committing to a plan.
The pricing structure typically scales based on the number of suppliers and transactions, making it a cost-effective solution for businesses of all sizes.
Strengths of Convictional
- Ease of Integration– The platform integrates seamlessly with various e-commerce platforms, simplifying the process of adding new suppliers.
- Automation Capabilities– Convictional automates key workflows, such as supplier onboarding and order routing, reducing manual effort and improving efficiency.
- Flexibility– The platform supports both modern API connections and traditional EDI connections, allowing businesses to collaborate with a wide range of suppliers.
- Scalability– Convictional’s usage-based pricing model makes it suitable for businesses of all sizes, from small retailers to large marketplaces.
- Comprehensive Analytics– Retailers can track supplier performance using built-in analytics tools, helping them make data-driven decisions to optimize their supply chain.
Drawbacks of Convictional
- Learning Curve– Some users may require time to fully understand and utilize the platform’s extensive features, especially those unfamiliar with EDI or API integrations.
- Limited Public Pricing Information– The lack of detailed pricing information may require businesses to contact the provider for a custom quote, which could slow down the decision-making process.
Comparison with Other Tools
Compared to other supplier enablement platforms, Convictional stands out for its support of both EDI and API connections. Many platforms focus solely on modern APIs, leaving traditional suppliers out of the loop. Convictional bridges this gap by accommodating suppliers with varying levels of technical capability, making it a more versatile solution.
Additionally, Convictional’s emphasis on automating the entire supplier enablement process, from onboarding to order management, provides a more seamless experience than traditional supplier management tools.
Customer Reviews and Testimonials
Businesses using Convictional have praised its ability to simplify supplier onboarding and improve supply chain operations.
One retailer noted that the platform significantly reduced the time required to add new suppliers, allowing them to quickly expand their product assortment. Another user highlighted the platform’s real-time inventory synchronization, which helped prevent overselling and improved customer satisfaction.
Many users also appreciated the platform’s flexibility in accommodating suppliers with different technical infrastructures, making it easier to manage both modern and traditional vendors.
Conclusion
Convictional offers a robust solution for retailers and marketplaces looking to optimize their supplier enablement processes. By automating supplier onboarding, managing real-time inventory synchronization, and supporting both API and EDI connections, the platform helps businesses streamline their dropshipping and wholesale operations.
With flexible pricing, multi-channel integration, and comprehensive analytics, Convictional empowers businesses to scale their operations efficiently and make data-driven decisions.
For retailers aiming to expand their product offerings, launch marketplaces, or adopt dropshipping models, Convictional is an essential tool that simplifies supplier management and enhances overall supply chain efficiency.















