Planable is a platform that optimizes social media content planning and collaboration for marketing
teams, agencies, and multi-location brands. With a visually intuitive interface, Planable allows users
to create, preview, schedule, and approve posts across various platforms, facilitating real-time
feedback and structured workflows. Its core mission is to make social media content workflows
efficient, creative, and error-free.
Key Features of Planable
1. Visual Content Calendar: Organize and view all content across multiple social platforms in a
calendar format.
2. Collaborative Workspaces: Enable real-time collaboration with clients or team members,
with approvals and feedback centralized in one place.
3. Drag-and-Drop Interface: Plan posts visually with an Instagram grid preview and simple
drag-and-drop functionality.
4. Approval Flows and Feedback: Streamlined feedback tools and clear approval steps for
faster, organized publishing.
5. Analytics and Reporting: Measure performance and optimize strategies with in-platform
analytics.
How Planable Works
Planable users can start by setting up a workspace for each client or brand, where they create,
preview, and manage all posts. The platform’s visual content calendar allows users to plan and
rearrange posts across platforms and schedule them for publishing. With approval tools, feedback
options, and visual previews, Planable ensures content is on-brand and approved before it goes live.
Use Cases for Planable
Agency Social Media Management: Manage multiple clients’ social media content with
organized workflows and client feedback.
Internal Marketing Teams: Streamline collaboration among team members and
departments, ensuring aligned messaging and visuals.
Multi-Location Brands: Plan and maintain consistent messaging across locations and regions
with shared content calendars.
Freelancers and Consultants: Present content plans to clients visually and gather feedback
within one structured platform.
Planable Pricing
Planable offers a free trial for basic features, with premium plans that include advanced workflows,
higher storage limits, and team integrations. Pricing details are available on Planable’s website.
Strengths of Planable
Real-Time Collaboration: Instant feedback and team communication within the platform
streamline the approval process.
Client-Friendly Interface: Offers clients easy-to-understand visual previews for quicker
approvals.
Cross-Platform Scheduling: Supports scheduling across Facebook, Instagram, LinkedIn, and
Twitter in one place.
Drawbacks of Planable
Premium Features in Paid Plans: Advanced approval workflows and custom branding
options require a subscription.
Limited Analytics Depth: Basic analytics features, with fewer detailed metrics compared to
dedicated analytics platforms.
Planable vs. Other Social Media Planning Tools
Planable vs. Buffer
Buffer offers social scheduling but focuses on solo creators and freelancers, whereas Planable is
designed for collaborative teams, agencies, and client-facing workflows.
Planable vs. Hootsuite
Hootsuite is a broader social media management tool, while Planable specializes in content planning
and approval workflows with a visual-first interface.
Customer Reviews and Testimonials
Users appreciate Planable’s visual approach to social media content planning, especially highlighting
its ease of use for client feedback and approval processes. Agencies and multi-location brands find it
particularly valuable for keeping content organized and approvals streamlined.
Conclusion
Planable is a powerful tool for social media teams, agencies, and brands looking to enhance content
planning, feedback, and scheduling. Its visual-first, collaborative approach enables efficient
workflows, improving the quality and speed of social media campaigns. Visit Planable to try it for
free and streamline your content planning.
